From the team that brought you Rock Band and Guitar Hero, a new startup that's a bit hard to describe. It's a little bit game, a little bit social, a little bit music discovery, and a lot of fun.

These guys are doing so much right, I don't even know where to begin. I was attracted to their game by a Facebook ad that said "Like Ladytron? We don't have it yet, but we do have a ton of indie electronic music." My kind of website, I thought to myself.

The idea is like Guitar Hero with the arrows on your keyboard. Naturally, a lot of fun right off the bat.

Add to that a very social experience. You choose to "dance" for people (either flirty, flashy, or funny), and leave a comment for them, sort of like an IM conversation. Comments are auto-generated, so even if you don't really want to say anything in particular, it's still quite funny to have this pseudo-chat.

Since they are advertising on Facebook and to a presumably younger crowd, they're attracting a real mix of male and female audience. I saw a mostly college-aged crowd while I was there.

The beauty of it, is that in order to talk to someone, you need to "dance" with/for them. All in all, it feels very flirty, and is much more like doing an activity with someone, as opposed to creepily talking to a random person.

Looks like their product is living up to their stated vision: "Are emoticons and pixellated panties the stuff that true friendships are made of? The activities and experiences that we share are what bind us together. When spending time together online is as fun as a night of clubbing or as intense as a great jam session, then social networks will truly be social."

I was a couple days late to the scoop: Venturebeat covered it on the 8th (Damn! If only I'd clicked on that Facebook ad sooner. Congrats guy, though, on some seriously cool sleuthing). Since Venturebeat's already let the cat out of the bag, I don't feel too bad pointing to the alpha url: http://alpha.loudcrowd.com/

Here's a video intro from Vimeo:

 


Comments

Nabeel Hyatt link
09/12/2008 12:35

Thanks for the kind words David, look forward to seeing you on the site and as always - feedback is welcome.

Reply
David Couto link
10/31/2008 17:44

Check out my website on cryptozoology, and please spread the word! By the way, love your website!!!

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water damage miami link
04/26/2009 00:13

Awesome........
I love playing Guitar. Thank you David

Reply
hid lights link
05/05/2009 22:53

This really nice.I love those.I thanks a lot my mate.

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Epiphone Sheraton Guitar link
08/24/2009 09:26

I like these guitar games because they open up these younger kids to older music.

Reply
Glenn link
09/18/2009 01:43

There's something so addictive about this! great site too...

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Rob link
10/06/2009 10:38

What a great site. This is really cool. Hopefully it will inspire more kids to play the real thing as well.

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